The metric benchmark we provide will give you information on how you are doing compared to your peers in the market.
Here is an example of how we will be presenting you with your metric benchmark report:
"If you have an overall Conversion Rate of 0.53% than you belong to the 26% percentile among all merchants. The median Conversion Rate among them is 1.1%".
These results give you an indication of how you are doing and creates the opportunity for you to improve on metrics such as Conversion Rate, Bounce Rate, Failed Discovery Rate and Checkout Abandonment Rate.